CASE STUDY:
Non-Profit, Education
Denver, Colorado
Goal 1: Increase website traffic
Goal 2: Increase inquiries
Goal 3: Increase fundraising contributions
Goal 4: Increase community engagement
Solution: Make Your Own Omelet Package
Website Design with SEO
Social Media Management & Content Creation
Full Management and Optimization of PPC and Digital Ad Campaigns
Access to Full-Suite Graphic Design Services
Monthly Market Analysis Report
Event Management
Donor Engagement
Corporate Sponsorship Outreach
RESULTS
RESULTS
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Goal 1: Increase Web Traffic
Achieved an average 96% increase in overall website traffic, leading to higher engagement and a significant rise in inquiries.
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Goal 2: Increase inquiries
Experienced a significant surge in interest, with inquiries increasing by an average of 113% year-over-year. This remarkable growth highlights the effectiveness of the marketing efforts and the growing recognition of their unique offerings.
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Goal 3: Increase fundraising contributions for Colorado Gives Day
Colorado Gives Day is the largest statewide giving movement, and I exceeded the client’s fundraising goal by 10%, achieving a 32% year-over-year increase.
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GOAL 3 & 4: Increase fundraising contributions & community engagement for Annual Benefit Event
Led the branding, planning, and execution of the large-scale event, implementing innovative strategies and achieving significant cost reductions. This approach resulted in a record-breaking year in the client’s 58-year history, with a 55% increase in net revenue and a 23% rise in attendance YoY.
